Water Ripples by Stella Artois at Grand Central

    When:
    March 23, 2018 – March 26, 2018 all-day
    2018-03-23T00:00:00-04:00
    2018-03-27T00:00:00-04:00
    Where:
    89 E 42nd St
    New York, NY 10017
    USA
    Cost:
    Free

    Water Ripples by Stella Artois

    March 23 – 26, 2018
    8:00 am – 8:00 pm daily

    On display at Grand Central Terminal

    Stella Artois and Water.org are visualizing the impact of their partnership that works to end the global water crisis through the debut of a public art installation, “Water Ripples by Stella Artois,” in New York City’s Grand Central Terminal.

    Stella Artois’ “Buy A Lady A Drink” campaign is the brand’s ongoing commitment in partnership with Water.org and their co-founders, Matt Damon and Gary White, to help end the global water crisis by providing an opportunity for people around the world to make an impact.

    The water-inspired kinetic art installation is activated by the cornerstone of the Water.org partnership – the Stella Artois Limited-Edition Chalice. For every Chalice sold, Stella Artois helps Water.org provide five years of clean water for one person in the developing world.

    New Yorkers who purchase a Chalice on-site will be invited to activate the water-inspired art installation and initiate the wave-like performance of the installation’s kinetic droplets – which signifies their contribution to the cause. Participants will also have their experience captured on video, resulting in a unique piece of content to share on social media.

    New Yorkers can interact with the sculpture in Vanderbilt Hall, and those who contribute to the cause by purchasing a Limited-Edition Chalice will be rewarded in a spectacular and awe-inspiring way.

    Be part of the change and help fuel the “Water Ripples by Stella Artois” installation through the purchase of a Stella Artois Limited-Edition Chalice at Grand Central Terminal from March 23 through March 26.

    Learn more about how you can help end the global water crisis at Water.org/stellaartois or join the conversation online with @StellaArtois, @Water, #1Chalice5Years, #WaterRipples.