Cartier Annual Holiday Display

Mid November – January

Corner of 52nd and Fifth Avenue

Every year, Cartier, the renowned Parisian jewelry house, transforms its flagship store on Fifth Avenue in New York City into a breathtaking winter wonderland during the holiday season. The façade of the iconic building is adorned with a dazzling display of festive lights and decorations, creating a mesmerizing spectacle that has become synonymous with the city’s holiday celebrations.

At the heart of the Cartier holiday décor is a massive, illuminated bow, a symbol of the brand’s elegance and sophistication. The bow, typically composed of thousands of twinkling lights, cascades down the front of the building, creating a captivating focal point that draws admiring glances from passersby. The surrounding windows are equally enchanting, featuring intricate displays of snowflakes, reindeer, and other holiday motifs, all meticulously crafted to capture the essence of the season. As the sun sets and the city lights twinkle, the Cartier holiday décor comes alive, transforming the store into a beacon of holiday cheer and a must-see attraction for New Yorkers and visitors alike.